Walmart wanted an iconic set of Christmas cookie gift tins that would leap off the shelf with clear, immediate impact and widespread appeal. Liaising closely with the Biscuit buyer, we designed these cute Christmas characters, sizing and shaping them carefully not only for commercial appeal, but also to hit their target price point. We then supplied Walmart’s preferred cookie manufacturer, who in turn packed and supplied the finished product. This is a model we employ for many of our large retail customers, which provides the perfect, custom tins, from the supplier of their choosing!